Behind the Bricks captures the real stories of different jobs and functions at LEGO Group, bringing its playful culture to life.
The LEGO Group
LEGO builds impact with small but powerful team
The team at LEGO has amplified its actions through toolkits, ambassadors and industry advocates.
LEGO Group builds insights through targeted research
The company developed a framework that informed a successful refresh of its Just Imagine employer brand.
The LEGO Group builds up brand values brick by brick
The much-loved consumer brand invites employees and potential recruits into a world of possibilities.
The LEGO Group sharpens its focus on employee engagement
LEGO’s Behind the Bricks photography campaign, created with Comprend, showcases the diversity and authenticity of its workforce.