Its targeted campaign to turn around perceptions has driven up applications and lowered attrition.
Sales
Here are all the campaigns relevant to this industry, that are available on the archive.
Irish Distillers stirs up a cocktail for success
To build awareness for its employer brand, the heritage drinks company has performed extensive research into the passion that drives its workforce.
LEGO Group goes behind the scenes with vodcast series
Behind the Bricks captures the real stories of different jobs and functions at LEGO Group, bringing its playful culture to life.
JTI Philippines peps up performance reviews
The company reframes the annual review process into an opportunity for professional and personal growth.
KraftHeinz gets the mix just right
After a merger, the food and beverage giant needed to clarify its brand and culture, so undertook an ambitious global campaign.
LEGO builds impact with small but powerful team
The team at LEGO has amplified its actions through toolkits, ambassadors and industry advocates.
LEGO Group builds insights through targeted research
The company developed a framework that informed a successful refresh of its Just Imagine employer brand.
The LEGO Group builds up brand values brick by brick
The much-loved consumer brand invites employees and potential recruits into a world of possibilities.
Adidas races towards the best quality candidates
Showing the faces behind the products, alongside the innovative heritage of the sports brand, is proving to be a winner.
The LEGO Group sharpens its focus on employee engagement
LEGO’s Behind the Bricks photography campaign, created with Comprend, showcases the diversity and authenticity of its workforce.