Capgemini and Pink Squid’s use of personal stories brought together employee networks and had a ‘seismic’ impact on the organisation, winning it Work of the Year in 2023.
Pink Squid is an award-winning creative agency that creates beautifully intelligent employer branding, and doesn’t take itself too seriously. With offices in both London and Dallas, Texas, Pink Squid has been independently owned since the beginning, and prides itself on pairing powerful insights with playful creativity to bridge the gap between people and organisations. Powered by a highly international team (23 spoken languages and 31 countries represented), the work they do is brave, insightful and builds talent brands people actually want to work for.
Integrated campaign by Pink Squid makes all the difference for HGV driver recruitment at waste and recycling company Veolia.
With complex departments and skill sets, IBM worked with Pink Squid to gain a deep understanding of its EVP, allowing it to be tailored for each audience.
“What not to say” videos were part of a successful EDI campaign for Veolia, created by Pink Squid, and recognised in the 2023 shortlist.
Individual videos alongside one overarching film produced impressive results for GE Renewable Energy and Pink Squid, placing them on the Video Campaign shortlist in 2023.
Mentor programme and video campaign gained KPMG and Pink Squid a spot in the Graduate Campaign category in 2023.