The property company puts people at the heart of its new social strategy, shifting perceptions about the sector.
Use of Social
Here are all the campaigns currently available on the archive that were shortlisted in this category.
Lloyds Banking Group cuts through the noise with employability advice
The bank helps students and graduates become ‘Life Ready’, not just career-ready, with engaging video and social content.
GSK sharpens its socials through targeting
The global Life Sciences company revamps its social strategy with new and curated content targeting specific and relevant audiences.
King’s social strategy takes the crown
The game producer adopts a playful approach to social outreach through games and videos showing ‘Life at King’.
Blizzard makes its employees its central characters
In a bid to build trust and generate excitement, the gaming company amplifies employee voices across social platforms.
Hogan Lovells reels in graduates with new social approach
Law firm takes a chance on TikTok and Instagram to bring careers to life.
Royal Mail Group delivers social success to a new generation
Royal Mail Group attracted a new generation of apprentices with a creative campaign by ThirtyThree that won 2023’s Use of Social.
TikTok campaign combats misconceptions of life at Mars
Mars worked with Havas People to use social media to build awareness of the world leading FMCG group’s working culture.
You, Unlimited – Civil Service Fast Stream crafts influential campaign
This TMP Worldwide campaign for Civil Service Fast Stream harnessed the power of social media influencers to attract a diverse group of graduates to its scheme.
Lloyds Banking Group urges students to be kind to themselves
Lloyds Banking Group challenged students’ misconceptions about working for a bank by demonstrating how the banking group prioritises people’s wellbeing.
Social campaign showcases diversity of life at Knight Frank
The Wiser and Knight Frank campaign utilised Instagram and LinkedIn to celebrate its diverse talent, resulting in an increase in clicks through to its careers site.
Unlocked Graduates video campaign opens up opportunities
SMRS collaborated with Unlocked on this powerful campaign, which urges graduates to make their career count.