The company’s multi-channel approach has been successful across a number of global markets.
Agency
EY blends digital and real world adventures
The consulting firm embeds its successful Adventure Awaits concept into every candidate touchpoint.
STMicroelectronics goes deep into the detail
The chip company needs to stand out in a competitive market, so conducted extensive research across numerous markets, levels and roles.
Unlocked opens up the prison sector
An eye-catching campaign encouraged graduates to consider the rewards of working in a sector they might not have considered.
Active Care Group’s ‘moments that matter’ bring the brand together
ACG unifies its multiple units through an emotionally resonant brand campaign
EY’s preboarding pilot takes off
The consulting company ironed out duplication and complexity in its hiring process to increase candidate satisfaction among experienced hires.
The Intelligence Services get the knowledge on audience motivations
Showing career opportunities at three government agencies is a challenge, but intensive research has helped to build a consistent story.
Say hello to an impactful campaign for the Met Police
Despite a challenging reputation, a relationships-focused approach won over a vital audience of candidates.
EY builds a bigger community with Adventure Awaits
The consulting giant’s immersive experience gets bigger and better in its second year.
Specsavers envisions a bright future
The Bright Stars Scholarship targeted locations where roles are hard to fill, getting teachers on board with its future talent pipeline.
VCA is a force for change in veterinary recruitment
Working with existing student influencers proves successful for the animal hospital chain, and the wider industry.
Cafcass opens up through children’s stories
A video showcases the vital work of the organisation through human experiences.
LSBU gains an education in employer branding
The university’s in-house team undertook extensive research to pinpoint what makes it a special place to work.
Deloitte Brasil wins hearts and minds at careers fair
Monitoring candidates’ heart rates and comparing them to existing employees showed potential recruits there was nothing to fear.
Blip flips the narrative with ambitious brand campaign
The tech business took a multi-platform approach to showing its unique culture to new and existing employees.
Miele hacks into employee experience for new EVP
A design-thinking workshop brought together colleagues’ ideas on what the brand should stand for, and encapsulated the culture of the business.
OLX seizes the day to show tech talent what matters
The ecommerce company saw an opportunity to reassure employees during a turbulent time, seeing engagement increase as a result.
Siemens plays to candidates strengths
Strengthscope enables applicants to learn more about their own skills, whatever the outcome of the hiring process.
M&S site makeover reaches out to new audiences
A new information architecture and refreshed brand show off the retailer’s personality as well as its heritage.
Sellafield ignites employer brand with new energy
Faced with a competitive talent market, Sellafield has built a data-led and impactful employer brand.
Reckitt cleans up with revamped global branding
Its targeted campaign to turn around perceptions has driven up applications and lowered attrition.
Innovecs shows its caring side with sleep campaign
The digital services business raised awareness of the link between good sleep and positive mental health.
BP energises candidates with boost to employer brand
An experienced in-house talent team encapsulated what it means to be a bp employee and brought its company purpose to life.
Dishoom serves up a positive candidate experience
The restaurant chain has upgraded its applicant tracking system and offers candidates more flexibility for interviews, helping it to achieve tough recruitment targets.
Costa brews up a better class of candidate
The coffee chain shows the pace and reality of working in one of its stores, generating high calibre applicants as a result.
Intellias shines the spotlight on real employees
The ‘Real Not Perfect’ campaign showed employees in real-life situations through candid photos and accompanying social media and content.
Burger King flips the script on engagement with BK Hub
The chain implements an intranet and staff hub in record time, reducing admin and improving staff engagement.
Lloyds Banking Group goes digital for tech talent
The bank used multiple platforms to reach out to hard-to-find talent, improving its reputation among tech-savvy candidates.
DPD delivers an increase in drivers with Van-Do campaign
The delivery giant’s multi-channel campaign has boosted driver numbers and online recruitment performance.
Coles goes local with multi-channel campaign
The supermarket chain takes a direct approach to sourcing local fulfilment centre roles.
Direct Line gets up close and personal with its brand
A unique angle on its employees and roles across the company achieves impressive results.
Irish Distillers stirs up a cocktail for success
To build awareness for its employer brand, the heritage drinks company has performed extensive research into the passion that drives its workforce.
Merlin Entertainments’ new values take leaders for a ride
The theme park launch generated unprecedented enthusiasm for Merlin’s workplace culture and how the values shaped it.
Novartis gets the brand mix right with new EVP
Extensive research means the medicines giant can project a collaborative and innovative brand across a range of hard-to-fill roles.
RDT Recruitment revamps brand perception
The insurer has made improvements to all aspects of its hiring process, ensuring candidates receive a personalised and transparent experience.
Direct Line shows that together we’re stronger
The insurance group’s campaign showcases the power of individuals in ensuring the success of its brands.
IHG Group’s talent team offers a warm welcome
The team revamped IHG’s EVP into a more unified concept, improving engagement, reputation and attraction.
Linklaters gives students a sneak peek into life as a lawyer
Independent studio Sata puts a unique lens on the firm’s summer vacation scheme and smashes social media records.
Primark’s social campaign is tailor made for expansion
Facing rapid growth, the retailer has equipped employees at all levels to amplify its EVP through socials.
BT Group connects new talent pools with targeted tech
The company has boosted diversity and increased retention in its EE division, using a targeted data dashboard.
Baker McKenzie brings graduate vision to life
The law firm wanted to make transactional law appeal to a wider audience, with high-end videos telling vibrant career stories.
KPMG targets talent personas to boost diversity
The company shifted from skills-driven to mindset-driven by creating a series of candidate personas.
Siemens flips the script with brand ambassadors
The tech giant overcame outdated preconceptions with a refreshed EVP and global roll-out strategy.
LEGO Group goes behind the scenes with vodcast series
Behind the Bricks captures the real stories of different jobs and functions at LEGO Group, bringing its playful culture to life.
Royal Air Force takes off with school leavers
A partnership with Not Going To Uni has paid off in terms of candidate attraction for its early career schemes.
CGI’s film does not hold back on diversity
The consulting giant uses a powerful real-life story to harness employees’ sense of inclusion.
Saffery boosts its profile through personal stories
The accounting firm shows its human side to stand out in a competitive market.
Boston Consulting Group shows the future is female
BCG boosted its female pipeline and celebrated women in the sustainability sector through a multi-faceted event.
Hogan Lovells unifies global brand with a local feel
The law firm engages offices around the world with relaunched brand.
JTI Philippines peps up performance reviews
The company reframes the annual review process into an opportunity for professional and personal growth.
Lidl employees share their passion for challenge
The supermarket’s campaign shows a different side to workers and the collective ambition of the business.
M&S gets the Gen on school leavers and graduates
The retailer showcased a modern and innovative employer brand to young recruits via its Gen M&S campaign.
Coles heats up local candidates with CFC tour
The supermarket chain shows the fun side of distribution roles with a vibrant video.
Yodel delivers a hit recruitment site for drivers
A new microsite means drivers can find roles that suit them and clearly navigate the application process.
Diageo adds a drop of magic to careers site
The drinks company has found the perfect cocktail for candidate experience, with personalised content and smoother user journeys.
The future is female with BT Group video campaign
The films show women balancing career and personal ambitions with the support of flexible policies and an inclusive culture.
ARM sparks awareness with a slick talent platform
The chip company makes the most of Radancy’s Talent Cloud to get measurable insights and offer candidates a personalised journey.
HMRC pinpoints its purpose with values research
Working with Universum, HMRC has revealed what employees appreciate and how it can bridge that gap moving forward.
Clarks sizes up a seamless candidate experience
The retailer has built a mobile-first, candidate-focused site that has driven up applications.
NAVEX converts contractors to commitment
A campaign to build a strong employee base in a competitive market has exceeded expectations.
Family Matters campaign breeds success at Lloyds Banking Group
Homely videos and real-life stories convey a compelling message for the bank, driving up views.
Alvarez and Marsal take a unified approach to onboarding
The global consulting firm overcomes complexity by creating a consistent process for candidates.
Church & Dwight ignites awareness through targeted socials
The FMCG giant shows its strength as an employer beyond its brands, growing followers and applications.
BT Group’s ‘in-house first’ approach dials up impact
The team spans multiple brands and activities, generating more than £1 million in savings and boosting diversity.
Derby and Burton NHS Trusts inspire speak-up culture
An impactful internal campaign has encouraged staff at the Trust to report violent or abusive incidents.
EY reaches out to Gen Z
The consulting firm made the most of influencers and social media to boost its profile with potential apprenticeship candidates.
JLR drives up diversity in early careers
After a consumer brand change, the automotive company ramped up its employer branding to reach a new audience.
JLR drives up applications with luxe video campaign
After a rebrand, the company is reaching out to new audiences with a high-end series of videos showing life at JLR.
Public Sector Resourcing gets personal
AMS’ framework has personalised the hiring experience and made the most of candidate feedback.
Uber drives innovation in recruitment marketing through its app
The ride-hailing company showcases its tech-driven approach through in-app challenges.
GSK builds connection through Cynthia’s story
The pharmaceutical giant exceeds brand expectations through a personal story that has been widely shared.
The British Army fires up students with a sense of adventure
The University Officers’ Training Corps can be a rewarding way to experience army life as a student, as this Army campaign proves
Intelligence Services shows the surprising side to government agency work
Penna’s campaign for MI5, MI6 and GCHQ aimed to dispel preconceptions and convey a real employee experience.
Maersk goes big to showcase logistics careers
Oversized visuals captivate audiences and align to its global mission.
BT Group brings leadership to life
The company created a mockumentary and multi-channel learning platform to boost engagement.
Stibo wins hearts and minds with global brand
The data company has revitalised its international employer brand in just four weeks with impressive results
Stepstone succeeds with accessibility awareness
The company supports its staff to be inclusive of others’ needs when designing and delivering products.
NHS Derby & Burton breaks taboos with impactful campaign
The Trust encourages staff not to be heroes and to make their mental health a priority, driving use of its Wellness Hub.
Veolia shows its older workforce is far from past it
A wide-ranging campaign includes health screenings and menopause support for this vital audience.
IHG social campaign drives a welcome increase in followers
The hotel group smashes its goals through showing real employees in multiple roles.
R;pple’s Life Jacket opens up vital conversations
Suicide prevention charity R;pple used a striking jacket to prompt employers and their staff to learn more about discussing this important issue.
Indeed opens itself up to refugee talent
Project Sunflower created a series of careers fairs aimed at supporting the specific needs of refugees seeking to enter employment.
KraftHeinz gets the mix just right
After a merger, the food and beverage giant needed to clarify its brand and culture, so undertook an ambitious global campaign.
The Met Office puts the world in candidates’ hands
Its ‘world-changing work’ campaign not only met application targets, it increased pride in the brand.
Dunelm offers a homely welcome to potential recruits
The home retailer gave its employer website a new sense of belonging through personalisation and relevant content.
Curiosity blooms for careers at the National Trust
The heritage organisation cultivated a compelling campaign that straddled its history and future.
Sanofi creates community with influencer programme
The healthcare company built a team of influencers to amplify its employer brand across the globe.
LEGO builds impact with small but powerful team
The team at LEGO has amplified its actions through toolkits, ambassadors and industry advocates.
easyJet gets on board with a vibrant cabin crew campaign
Faced with a recruitment challenge after the pandemic, the airline looked to its core culture to build a successful campaign.
BA’s Speedbird Z platform allows a new generation to take flight
The Connectr platform integrates seamlessly with BA’s careers site and ATS, helping to build a diverse pool of early talent.
Babcock broadens career horizons for service leavers
The engineering company expands its efforts to recruit ex-services personnel and has become an employer of choice for military candidates.
Cornerstone sparks engagement with its metaverse event
The software company brought together thousands of remote employees from around the world in a virtual experience.
LEGO Group builds insights through targeted research
The company developed a framework that informed a successful refresh of its Just Imagine employer brand.
KPMG gets personal with a diverse pool of candidates
The consulting firm reached out to new audiences with meaningful in-person experiences.
A&O Shearman breaks down barriers through storytelling campaign
The law firm reached out to new early careers audiences via a range of platforms, showcasing the career journeys of diverse lawyers.
RWE brings energy to life with renewables campaign
The energy company captured employees’ enthusiasm for offshore wind generation, showcasing future careers in energy.
CyberFirst Girls reaches out to the next generation of experts
The campaign was aimed at pupils, teachers and parents and drove up female participation in cyber-focused schemes.
Royal Navy website dives deep into candidate experience
An ambitious strategy to improve navigation and attract better candidates pays off.
IKEA builds up a viral brand
The Swedish furniture retailer attracted huge attention for its Roblox-based branding initiative.
Knight Frank shows another side to estate agents
The property company puts people at the heart of its new social strategy, shifting perceptions about the sector.
Lloyds Banking Group banks on digital early talent
Lloyds Banking Group aims to increase its profile as a tech employer through this integrated campaign.
Unlocked’s arresting campaign attracts appeal
The prisoner rehabilitation charity wants to source the best leaders, but also show the realities of the role.
KPMG imagines a thriving future for graduates
The consulting company’s year-round campaign is quick to respond and engage with key audiences.
NSPCC makes applications child’s play with new site
Research informs an array of user journeys, making it easier to find the right roles and stay engaged.
Lloyds Banking Group beats big tech at its own game
Lloyds Banking Group repositions itself as an exciting employer of digital talent through an always-on approach.
N Family Club nurtures an inspiring new employer brand
The childcare provider now stands out to candidates, with a healthy future pipeline of talent in a competitive market.
Primark’s retail revolution. Deploying a people-first employer brand.
Champion of the hight street, Primark’s employer brand attracts the talent to drive its growth agenda.
Royal Air Force takes off through content collaboration
RAF partners with Not Going to Uni to create an engaging range of podcasts and other relevant content.
DNV Energy Systems powers up engagement
An ambitious in-person event brings many employees together for the first time.
KPMG shows its human side
The ‘Come as you are’ campaign reassures candidates they can excel personally and professionally at the firm.
bp stands with employees in changing the face of energy
Radical changes to its employer brand show the human side of the business.
Nisbets cooks up a tasty employer brand refresh
The catering supplier is enjoying substantial increases in interest thanks to new brand guidelines and assets that truly reflect its culture.
Pandora’s sparkling new brand hits the spot
‘Craft the incredible’ brings colleague stories to the forefront across multiple channels and geographies.
Quantexa brand team makes employees UNSTOPPABLE
The brand team at the ‘unicorn’ software company undertake deep research to understand what makes Quantexans tick.
Building Safety Regulator packs a punch with emotional video
‘Standing Safer Together’ campaign is a raw and honest reflection of the importance of regulation in construction.
Evri delivers success with its side-hustle campaign
Targeting ads at people who don’t want the job may seem counterintuitive, but Evri’s flexible working options were a hit with candidates.
Vodafone sends a signal to diverse communities
The mobile and tech company shows its commitment to inclusion through powerful visuals and messages.
The Jewish Board brings human stories to life through video
The non-profit works with Havas and Blue Slate Films to show the job satisfaction behind social work for troubled communities.
King crushes its targets with Kingdoms film
The Candy Crush producer showcases its playful culture through a visually stunning video.
Lloyds Banking Group cuts through the noise with employability advice
The bank helps students and graduates become ‘Life Ready’, not just career-ready, with engaging video and social content.
Airbus takes off with STEAM recruitment strategy
The space and defence giant launched a unique product that sparked conversations about careers in the sector.
British Airways supercharges student engagement
The Speedbird Z platform offers learning, mentoring and work experience opportunities to future apprentices and graduates.
Department of Health Northern Ireland eradicates social work agency spend
HST’s innovative Healthdaq system significantly reduces trusts’ time to hire through increased automation and better integration.
ASOS fashions a compelling employer website
The online retail giant shows its dynamic workplace culture through an easy-to-use interface.
We The Curious embraces inclusion with its people-centric hiring process
The charity turns to its own employees, transforming its approach away from traditional recruitment methods.
B&Q Belong builds up candidate momentum
The home retailer shows its passionate and diverse workplace culture through videos, print media and socials.
Experian takes the credit for accelerating talent attraction
The in-house team manages a global employer brand, supporting internal stakeholders to spread the message.
GSK sharpens its socials through targeting
The global Life Sciences company revamps its social strategy with new and curated content targeting specific and relevant audiences.
Quantexa employees are unstoppable thanks to new EVP
The ‘unicorn’ software company brings everyone together through quizzes, advocacy and a new careers site.
Siemens’ hiring for potential has powerful impact
Working with psychology company Arctic Shores, recruiters save time, money and are boosting the diversity and capability of candidates.
WHSmith shows candidates what’s on the shelves
The retailer makes it easy for jobseekers to see the wide range of opportunities on offer.
Frasers Group makes a big splash on campus
The company gets noticed across UK universities with free merch and a major competition.
The LEGO Group builds up brand values brick by brick
The much-loved consumer brand invites employees and potential recruits into a world of possibilities.
Accenture guides graduates into a virtual world of potential
Videos and trips through the metaverse showcase the variety of digital careers on offer at the company.
British Army‘s live events nudge candidates into action
A series of virtual events address potential applicants’ reservations about an Army career.
RWE gives new employer brand the green light
The global energy company revitalises its employer brand internally and externally, with impressive results.
AXA supercharges inclusivity through gamification
Havas and AXA create long-lasting learning for recruiters and more with this interactive training.
Northrop Grumman takes you behind the scenes for a comedic peek into culture
The defence company takes an unexpected approach to challenging preconceptions with its ‘Overheard’ campaign.
King’s social strategy takes the crown
The game producer adopts a playful approach to social outreach through games and videos showing ‘Life at King’.
Babcock engineers a more diverse candidate pool
The engineering company goes back to basics to show what it has to offer.
Diageo puts talent first with personalised UX, designed to inform and inspire from the very first click
A more responsive and personalised site drives up engagement and applications.
Mars Made by You gives talent a taste of career success
The company recruited a team of internal influencers to show how early talent can take charge of their futures.
Resources for Autism shows that ‘everyone can’ become a support worker
Blackbridge aids the charity to bring the positives of working with autistic people to life.
EY’s Employer Brand team puts people and numbers at the centre
During a turbulent year, the EY in-house Employer Brand team focuses on story-telling and insight-sharing to drive engagement and interest.
Dunelm makes candidates feel at home
The home retailer dusts down a new employer value proposition and careers site to drive awareness and applications.
Santander banks on boosting skills through early talent schemes
Drawing on its wider employer brand, the company wanted to share authentic stories of life in financial services.
EY immerses students in client care
The virtual reality ‘Internship of the Future’ showcases EY’s tech credentials while exposing candidates to real work situations.
ICAEW’s virtual work experience programme opens doors
Springpod hosts a fully interactive format for students from diverse backgrounds to find out more about accounting.
Blizzard makes its employees its central characters
In a bid to build trust and generate excitement, the gaming company amplifies employee voices across social platforms.
Novo Nordisk injects a new perspective on obesity
The pharmaceutical giant challenges employees’ and candidates’ perceptions to support its wider purpose.
Kingfisher gives its employer website a home makeover
Candidates can search for roles based on tailored content, enjoying a more consistent experience.
EQRx gets inside employees’ heads to boost engagement and belonging
The follow-up to last year’s Tapestory embeds employees’ sense of feeling valued.
MBDA keeps candidates warm with chat and on-brand content
Using onboarding tools from Meet and Engage, the defence company has transformed how it interacts with candidates.
Activision Blizzard battles for candidates with in-game advertising
The new approach increases employer brand awareness and generates a huge amount of traffic to ABK’s careers site.
BD’s global employer brand shows the power of the possible
Cielo embarks on extensive research and gains senior leader buy-in to power up a new EVP.
BBC shifts the spotlight to employer brand
The organisation builds a picture of what it’s like to work behind the scenes at an iconic employer.
bp invites female talent into its virtual city
The energy company stands out from the crowd at the European Women in Tech event.
JCB engineers a dynamic new talent pool with Genius
The machinery company draws on its sustainability credentials and existing employees with this online campaign.
Rolls-Royce animates its apprenticeship audience
The engineering giant showcases a variety of apprenticeship routes through a high-quality stop-motion video.
TUI’s global employer brand flies high
The travel and leisure experience company turns to employees to deliver a passionate new EVP and reinvigorate its brand after the pandemic.
Entain joins McLaren F1 in pole position
The two businesses engineered an impactful returnship scheme to attract more women into STEM careers.
Better Futures – EY’s careers in sustainability campaign
The professional services firm shares how talent can help to build a better, more sustainable working world.
Next brings early talent home with virtual tour
The retailer shows students a glimpse of life working for the business through its ‘Let’s take it on’ message.
Capgemini’s speak-up culture gets a refresh
‘Respectfully us’ receives a makeover to reflect the challenges of the hybrid working world.
Coca-Cola HBC brings the magic to Gen Z
A top-talent trainee program that turned the recruitment process into a learning journey.
Activision Blizzard King levels up engagement with ambassador programme
ABK Game Changers amplifies the gaming brand on social platforms, generating thousands more applications and strong direct referrals.
bp powers up its new employer brand
bp reinvigorates its in-house recruitment and branding functions with great results.
PepsiCo adds fizz to its female hiring strategy
The global FMCG company tailors its employer brand to women through comprehensive research and targeting.
Circle Health Group brings candidates and employees to life
A dynamic new employer brand shows how colleagues ‘resist the ordinary’.
Cognizant portal puts new graduate scheme on the fast track
A data-driven approach to onboarding helps grads to hit the ground running.
Every little helps when it comes to Tesco’s tech credentials
The retailer shows candidates the role of technology in driving its success, helping it stand out in a tough market.
New Horizon drives up awareness with striking bus campaign
Charity New Horizon Youth Centre shows the plight of London’s ‘unseen’ homeless youth with an eye-catching and informative bus event.
British Army calls up a new generation of recruits
A Gen Z optimised website leads to a massive uplift in registrations from candidates.
Kent County Council ups its game with innovative real-life experience
TMP Worldwide creates a unique board game that captures the benefits of working for the council and the career development available.
Flutter UK&I bets on better engagement through events
The gaming company unites employees through activities that help them understand its values and behaviours.
Just Eat Takeaway.com perfects the recipe for brand success
The company whips up a holistic approach to employer branding, bringing its culture and operations to life.
BT steps up its cyber security game
CAPSLOCK programme raises the profile for cyber skills in the organisation and builds new skills in this crucial area.
Currys gets up to speed with driver recruitment
Faced with a shortage of HGV drivers, the retailer shows a demanding job with a fun side.
Heathrow Airport flies high with security officer recruitment
A new hiring portal for this crucial role has reduced time to hire and reassured candidates of their value.
Alshaya Group campaign breaks new ground in Saudi Arabia
The business showcases the exciting possibilities of a career in retail through employees’ eyes.
Hogan Lovells reels in graduates with new social approach
Law firm takes a chance on TikTok and Instagram to bring careers to life.
Royal Mail delivers with diverse life of a postie campaign
A hero film shows the strong sense of pride and community employees take in delivering to their people.
ICAEW busts myths with colourful storytelling
Authentic videos showcase the variety of roles and backgrounds in accountancy, aiming to break down its boring image.
Lloyds Banking Group immerses students in a digital future
An interactive installation toured a series of UK campuses to pull in digital talent that might not have considered a bank before.
Newton busts myths on the world of consulting
The company enlightens students on a career solving big problems, engaging early with its audience.
DJI campaign breaks down barriers with provocative video
The Dutch Custodial Institutions Agency challenges its audience to look at their preconceptions and consider a career helping detainees to thrive in society.
Adidas races towards the best quality candidates
Showing the faces behind the products, alongside the innovative heritage of the sports brand, is proving to be a winner.
The Metropolitan Police puts family first
A suite of videos highlights the perceived barriers to joining the force, and shows how loved ones have overcome them.
Barclays banks on clever cloud tech to boost applications
The Radancy Talent Acquisition Cloud allows the company to target the right candidates at the right time.
EY goes on an adventure with their early careers experience
An immersive experience that gives students a flavour of the EY brand whilst supporting them with mental health and career confidence.
Secret Intelligence Service levels up skills with retro game
MI6 launches a 16-bit quest to unearth the everyday skills needed for an Intelligence Officer.
Capgemini’s Active Inclusion shows the power of stories
Capgemini and Pink Squid’s use of personal stories brought together employee networks and had a ‘seismic’ impact on the organisation, winning it Work of the Year in 2023.
Accenture’s digital campus experience boosts diversity
Accenture’s unique digital event attracted a diverse range of students, putting it on the 2023 shortlist with ThirtyThree for Events and Experiential.
Screwfix crafts a dynamic new employer brand
After overhauling its consumer image, Screwfix worked with ThirtyThree to hone its employer brand to focus on the skills and personalities of its people.
Royal Mail Group delivers social success to a new generation
Royal Mail Group attracted a new generation of apprentices with a creative campaign by ThirtyThree that won 2023’s Use of Social.
Interns savour Pot Noodle’s winning digital experience
Working with Raptor Marketing and GradBay, Pot Noodle’s alternative internships campaign is praised by the 2023 RADs judges for its super fun digital experience.
Provident praised for insights in employer branding
Provident’s employee insights campaign, created with Blackbridge, helped it improve the experience of its customer service representatives.
The AXA Hello: Onboarding gifts bring culture to life
AXA works with MSL to create an engaging ‘hello’ for new starters during lockdown, helping them settle in to their week-long onboarding experience.
It’s Time: Allen & Overy helps graduates navigate their career
Law firm Allen & Overy collaborated with ThirtyThree to win best graduate campaign in 2023, helping students navigate a career in the legal sector.
‘Be You’ project delivers for pharmaceuticals firm EQRx
Judges liked the way this project by Ph.Creative for pharmaceuticals company EQRx evolved organically, demonstrating the importance of individuality and psychological safety in the workplace.
Veolia: See the difference your commitment can make
Integrated campaign by Pink Squid makes all the difference for HGV driver recruitment at waste and recycling company Veolia.
Building breakthroughs together at SAP
The team at SAP becomes In-house Employer Brand Team of the Year in 2023 with this ‘proactive’ campaign with a human touch.
McDonald’s employer website gets personal
McDonald’s, together with ThirtyThree, was praised for personalised and localised content on its careers site, bringing its unique culture to life.
Ripple Effect and huge coding challenge in Toronto by Blu Ivy
Blu Ivy Group creates Decode/Code challenge for tech firm Ripple, one of the largest in-person recruitment events since the pandemic.
Westminster City Council’s moving film is All Kinds of Extraordinary
Judges were deeply moved by TMP Worldwide’s video showing that people at Westminster City Council can truly be themselves, whatever their background.
EY ‘sets the standard’ for hiring neurodiverse candidates
Candidates get to ‘choose their own adventure’ in this multi-award-winning, innovative work by the in-house team at the big four firm.
Specsavers turns its eye to new talent
Specsavers, working with ThirtyThree, pushed the boundaries of possibility with their award-winning campaign for early careers attraction.
Onboarding experience at Autism Unlimited impresses judges
Autism Unlimited worked with CA3 to create a “two-way” onboarding experience, winning them the 2023 Use of Technology award.
Haleon employer branding work with Havas People triumphs
In 2023 this Havas People campaign for GSK spin-off company Haleon won for International Employer Brand and made the shortlist for Use of Research and Insight in Employer Branding.
Miele X careers website makes emotional connection with visitors
Miele X, supported by creativestyle, That Little Agency and Praetorius, were highly commended in the Employer Website category in 2023.
EY builds advocacy with assurance ambassadors
EY’s in-house team’s employee engagement project is recognised for its advocacy approach in audit, advisory and forensic services, gaining a place on the 2023 shortlist.
Understanding the EVP across different teams at IBM
With complex departments and skill sets, IBM worked with Pink Squid to gain a deep understanding of its EVP, allowing it to be tailored for each audience.
Diageo’s employer brand improved with user-centric careers site
Diageo worked with Comprend to improve its website for users, particularly early careers applicants, in this campaign shortlisted in the 2023 Employer Brand – International category.
Sanofi’s new employer brand is winning favour
Sanofi and Symphony Talent used extensive research to develop a new brand, shortlisted for the Employer Brand – International category.
Fintech start-up Mollie feels the love with truthful creative
Payments platform Mollie worked with TheTruthWorks to create a campaign including a Spike Lee-style video which made the shortlist for 2023’s best Creative Idea.
DSM brings out the best in candidates with personality quiz
DSM discovered more about candidates in this quiz campaign with Symphony Talent, shortlisted for the Candidate Experience category in 2023.
NHS England reduces cost and time per hire with recruitment events
NHS England worked with TMP Worldwide and Indeed to create a series of in-person and virtual recruitment events for healthcare support workers up and down the country.
EY creates Internship of the Future with virtual reality journey
Shortlisted for the Digital Experience for Early Talent, Innovation and Use of Technology categories in 2023, Cappfinity’s VR experience for interns paid off for EY.
HelloFresh Licence to Hire scheme creates appetising candidate experience
The In-House team at HelloFresh embarked on a Licence to Hire programme for employees leading to a place on the 2023 shortlist for candidate experience.
TikTok campaign combats misconceptions of life at Mars
Mars worked with Havas People to use social media to build awareness of the world leading FMCG group’s working culture.
Sainsbury’s Tech recruitment gets a jumpstart with TikTok
Sainsbury’s Tech teamed up with Entroxy to create this campaign including TikTok elements which made the shortlist for the Integrated Campaign award in 2023.
Diageo refreshes careers site with focus on early talent
Premium drinks company Diageo collaborates with Comprend to serve up a more user-focused careers website.
FORDLiive campaign recognised for creative use of tech
Ford of Europe collaborated with Havas People to produce its FORDLiive gamified dealer learning campaign, shortlisted in 2023 in the Creative Idea and Use of Technology categories.
Detail drives new talent acquisition strategy at Sanofi
Detailed interviews and focus groups ensured this entry secured a place on the shortlist in the Use of Research and Insight in Employer Branding category.
SAP video shows candidates We’re Just Like You
SAP film captures everyday quirks of its employees to drive applications and secure a place on the 2023 shortlist for Single Use of Video.
You, Unlimited – Civil Service Fast Stream crafts influential campaign
This TMP Worldwide campaign for Civil Service Fast Stream harnessed the power of social media influencers to attract a diverse group of graduates to its scheme.
DHL Parcel UK campaign finds workers who Enjoy the Drive
DHL Parcel UK’s integrated campaign, created by CA3, makes 2023 shortlist for its work during the drivers shortage.
AND-E, the best insurance company you’d never heard of
AND-E worked with BrandPointZero to raise awarness of its Employer Brand in the UK, articulating its purpose, vision and mission, and earning a place on the 2023 shortlist.
MI5 spies the benefits of a more diverse candidate pool
MI5’s campaign with Penna focuses on changing perceptions, increasing the number of applicants from ethnic minorities, female candidates and people with disabilities.
BT’s powerful campaign boosts applications from women
BT’s campaign with Ph. Creative showed the power of video in recruiting more women into engineering.
Sky aims high with virtual candidate tours
Sky’s campaign with Symphony Talent landed three shortlist spots in 2023 in the Digital Experience for Early Talent, Graduate Campaign and Integrated Campaign categories.
Skyscanner flies high with candidate attraction
Skyscanner reached out to more applicants and raised brand awareness, earning a place on the 2023 Integrated Campaign shortlist.
The Future of Movement campaign drives early careers interest at Jaguar Land Rover
This video campaign by Jaguar Land Rover and Creed Communications sought to change the perception of what early careers programmes would offer, and resulted in thousands of apprenticeship applications.
Cepheid goes bold with integrated attraction campaign
Cepheid builds brand awareness with Prophet through a unique mix of media and a cheeky approach to branding.
Refreshing SAP’s EVP
Havas People helped SAP refresh its EVP while adapting to local needs, winning it a place on the 2023 International Employer Brand shortlist.
Defence Equipment & Support’s people underpin new employer brand
Stafford Long worked with their client Defence Equipment & Support (DE&S) on this employer brand launch, which included films and animations, and put the people working on a wide range of exciting projects – and their ambitions – centre-stage.
British Army gets stronger with belonging campaign
This internal British Army EDI campaign, developed with ThirtyThree, started conversations and changed attitudes around discrimination.
PizzaExpress serves up a tasty employer brand campaign
Working with ThirtyThree, PizzaExpress created a vibrant employer brand showcasing how people are empowered to express themselves at work.
HelloFresh employer brand is a recipe for success
HelloFresh’s In-house Employer Brand Team takes a place on the 2023 shortlist for its work boosting the value of its brand among candidates and stakeholders.
Internal mobility platform helps AXA’s people MOVE and grow
AXA campaign by Havas People promoting internal mobility platform ‘MOVE’ makes 2023 shortlist for Employee Engagement.
Excellence in talent acquisition for EY at RecFest
The EY in-house team received a place on the shortlist in the Events and Experiential category in 2023, when it sponsored a stage at RecFest and launched an Excellence in TA community.
EY powers up its employer brand team
EY doubled the size of their internal employer brand team and see impressive results in terms of advocacy and savings.
Hologic prescribes interactive recruitment insights tool
The women’s health innovator partnered with SMRS to deliver a tool that would help it hire more efficiently and strategically.
Kingfisher gets employees talking with DEI campaign
Kingfisher’s tough-talking conversation series, developed with ThirtyThree, provided insights into both minority – and majority – groups.
Talent networks grow thanks to WeWork careers site
WeWork’s talent network has flourished since Symphony Talent created a custom careers site experience, shortlisted for the Employer Website category.
Inclusive conversations form part of a successful EDI strategy at Veolia
“What not to say” videos were part of a successful EDI campaign for Veolia, created by Pink Squid, and recognised in the 2023 shortlist.
Accenture’s graduate campaign rings in the changes
Graduates ‘Discover the Difference’ at Accenture in this campaign produced in partnership with ThirtyThree and entered in the 2023 awards.
Lloyds Banking Group urges students to be kind to themselves
Lloyds Banking Group challenged students’ misconceptions about working for a bank by demonstrating how the banking group prioritises people’s wellbeing.
F is for Family at the Metropolitan Police
This Met Police Video Campaign, produced by Tonic, made the 2023 shortlist for its impact in attracting talent from London’s numerous and wide ranging communities.
Refreshed Nestlé Academy assessments are a force for good
Nestlé and Cappfinity overhauled the academy’s existing assessment process, gaining a place on the 2023 shortlist for Candidate Experience.
AB InBev dreams big with inclusive employer brand
Drinks giant AB InBev partners with MSL to develop a more inclusive employer brand and generate thousands of applications from a more diverse audience.
Barclays’ careers site clicks with candidates
Barclays puts digital careers front and centre with a revamped hiring site, working with Radancy to make the application process smoother and easier.
AstraZeneca builds chemistry with candidate experience
AstraZeneca and Ph. Creative concoct an enhanced candidate experience from attraction to onboarding.
The LEGO Group sharpens its focus on employee engagement
LEGO’s Behind the Bricks photography campaign, created with Comprend, showcases the diversity and authenticity of its workforce.
Fidelity creates an employer brand with feeling
SMRS and Fidelity International developed new ‘Feel Fidelity’ branding to attract and retain talent in global markets.
Video campaign makes a world of difference for GE Renewable Energy
Individual videos alongside one overarching film produced impressive results for GE Renewable Energy and Pink Squid, placing them on the Video Campaign shortlist in 2023.
Social campaign showcases diversity of life at Knight Frank
The Wiser and Knight Frank campaign utilised Instagram and LinkedIn to celebrate its diverse talent, resulting in an increase in clicks through to its careers site.
Bupa boosts recruitment by showing the ‘Characters in Care’
Needing a sustainable pipeline of candidates for its care roles, Bupa worked with ThirtyThree to create videos combining carers’ and residents’ stories.
Royal Mail Group delivers on its Christmas hiring campaign
Meet & Engage supports Royal Mail Group to improve its candidate communications and offer a more efficient onboarding process.
Unlocked Graduates video campaign opens up opportunities
SMRS collaborated with Unlocked on this powerful campaign, which urges graduates to make their career count.
KPMG graduates engage with Future Me campaign
Mentor programme and video campaign gained KPMG and Pink Squid a spot in the Graduate Campaign category in 2023.